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Friday, October 6 • 1:00pm - 1:50pm
Lean Content Marketing

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When it comes to content marketing, you don't need a full newsroom or a large budget to be effective. Whether you're an enterprise-level organization or a start-up, a lean content marketing team can take you a long way.

In this session, we'll discuss strategies to make your lean content marketing team go the distance. You'll learn:
  • What to look for when hiring for your first content marketing team
  • How to create a content marketing strategy that'll go the distance
  • Ways to do get to know your audience without a research budget

Speakers
avatar for Berrak Sarikaya

Berrak Sarikaya

Content Marketing Strategist, Amplify Your Biz
Berrak Sarikaya is a natural conversation driver with an undeniable belief in the power of community. Motivated by a firm belief in owning who you are instead of trying to fit the mold, she forged her career path by finding a way to bring all of her passions together as a writer... Read More →