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Meet experts and network with your peers at Techstars Startup Week Seattle!

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Tuesday, October 3 • 10:00am - 11:00am
Design for Delight

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“Design for Delight” is a common phrase in the design world, but how you can apply this to your company’s product? Learn how these local professional firms design products which delight customers, and how they are able to deliver these products on-time and under-budget.

Moderators
avatar for Sean Macleod

Sean Macleod

CEO & Founder, FenoLogica Biosciences Inc.
Sean MacLeod is an entrepreneur specializing in the commercialization of life science applications and medical device technologies. Sean has 25 years of experience as an executive, business leader, entrepreneur and engineer. He is a respected thought leader on innovation and an expert in product strategy, market diligence, technology IP commercialization and venture research... Read More →

Speakers
avatar for Vincent Ball

Vincent Ball

Vice President, Product Innovation Center, Nytec Inc.
Vincent Ball is the visionary force behind Nytec’s Product Innovation Center. Over the years, he has expanded Nytec globally, and formed a talented interdisciplinary team to deliver industry-leading innovative consumer lifestyle product design, engineering and manufacturing manag... Read More →
avatar for Don Baumgarten

Don Baumgarten

Director of Mechanical Engineering, Product Creation Studio
Don Baumgarten has over two decades of experience in product development, project management and mechanical engineering with extensive experience in the design and manufacture of medical devices and high-volume consumer products. He has managed product development teams in all phases of development, from early... Read More →
avatar for Kuoyong Huang

Kuoyong Huang

Founder/ Principal Designer, AERI
Kuoyong is the founder and principal designer of AERI, a design studio creating ideas that matter to customers and markets. Working with a wide range of companies from startups to global brands, AERI focuses on discovering customer’s needs and desires and translates them into compelling products to advances business. Prior to forming AERI, Kuoyong worked with leading design firms including IDEO and Frog. He has also led and managed design teams for global technology leaders like Amazon and Motorola.Kuoyong is a graduate of the Cleveland Institute of Art. Previously, he studied Architecture at Texas... Read More →
avatar for Kate Richmond

Kate Richmond

Director of Electrical Engineering, Synapse
Kate Richmond leads the electrical engineering, RF, and PCB layout teams at Synapse. She has been with Synapse since 2006, and has become the resident guru for electrical engineering of fitness electronic products. She specializes in miniaturized low-power electronic design, including flexible and high density PCB design, low power microcontrollers and radios, batteries, and display technology. She has extensive experience in design for manufacturing, contract manufacturer ramp up, and production test development. One of her favorite parts of working at Synapse is the ability to work closely with other engineering disciplines to create innovative products. | | Kate received her BS in Electrical and Computer Engineering from Olin College, where she was in the first graduating class. Attending a brand new school was in many ways like working for a startup company and it sparked... Read More →
avatar for Oleha Riden

Oleha Riden

COO, MistyWest
Oleha Riden is the Principal Operations Officer at MistyWest, a Canadian based engineering design firm that specializes in developing a range of technologies including renewable, appropriate healthcare products, electric vehicles and environmental sensors. For the past 5 years, O... Read More →