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Wednesday, October 4 • 11:35am - 12:30pm
Bridging the Gap Between Games and Education and Creating a Viable Market

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As a startup, it's often the case that targeting multiple markets will split your focus, causing you to succeed in neither.  This talk describes our approach of using one to leverage the other: creating video games that succeed in the entertainment market, then using that as a route into the education market.  John will describe Strange Loop's approach with a product that stretches the standards of what an educational game should be, a route has been especially helpful in helping to disrupt a very static and slow-moving market (education) through a much faster one (entertainment).  

avatar for John Krajewski

John Krajewski

Executive producer and creative director at Strange Loop Games

Wednesday October 4, 2017 11:35am - 12:30pm
First&Bell 2218 First Avenue, Seattle, WA 98121